Website proposal · Reliance Capital

Fifty years of trust.
A website that shows it.

Prepared by Struan Nel (Founder - Section Software) and Ettienne Nel (Qualified software programmer - ENcode)

Experts in Interactive, Advanced Motion Websites
SCROLL
Since 1976 · First mortgage · Land · Subdivisions · Construction · Residual stock · Perth · Since 1976 · First mortgage · Land · Subdivisions · Construction · Residual stock · Perth ·

01 · Hello

We came across Reliance Capital looking at Perth private lenders.

Hi Tony, Steven, Kelly and Jonathon — I’m Struan Nel, and with Ettienne Nel (qualified software engineer, 12 years’ experience) I build websites for Perth businesses. We were searching private lending in Perth and your name kept coming up: since 1976, first mortgage only, a family you deal with directly. That story is strong. The website doesn’t tell it yet, so we built you a working mock to show what it could look like.

02 · See it working

Don’t imagine it. Click it.

A live mock of your new site, plus five design directions you can like, skip and comment on. Your picks shape the final build.

03 · Where it is today

A great business. A digital presence that doesn’t yet feel like the firm.

Fifty years of first-mortgage lending, family owned, deals from two lots to 100+. Online, that story sits on one long page with a dated layout and flat hierarchy — the trust, track record and funded projects are there, but they don’t lead. We’d lift it into Advanced Motion: interaction, a story you scroll through, real deals brought to life, and a unique touch that’s unmistakably Reliance.

Current Reliance Capital homepage

04 · What we’d fix

Six fixes, most of them quick.

05 · What you get

Everything a 1976 lender needs in 2026.

Bespoke designBuilt for Reliance, not a template. Premium, calm, trustworthy.
Motion & effectsContour hero, scroll-driven sections, counters, smooth transitions.
Deal scenario toolSecurity, amount, value → LVR and a fit signal. Indicative only.
What we fund pagesOne section per loan type, written for search.
Funded projects filmYour Vimeo film presented properly, with project types.
Broker & borrower formsStraight to your inbox. Spam-protected.
SEO basicsTitles, descriptions, schema, sitemap, Google Business link.
Secure hostingGlobal edge hosting, SSL, always on.
Compliance copyNo credit licence / no consumer loans disclaimers kept clear.

06 · Investment

$9,800
$4,600

Full bespoke rebuild · ex GST · one-off build.

07 · How it works

Five easy steps.

1

We walk you through the mock and directions, and lock your favourite.

2

We refine the mock with your picks.

3

You check copy, photos and team bios.

4

We build, test and connect forms.

5

Go live. Old links redirected.

08 · Who you’re dealing with

Like you — a family team.

Struan NelFounder, Section Software · your contact
Ettienne NelQualified software engineer with 12 years experience

We build with modern tools and advanced code — fast, secure and made to last.

09 · Feel it

This is the feel we build in.

Interaction, motion and a story you can touch — not a static brochure. Go on, pop a few.

Experts in Interactive, Advanced Motion Websites
Tap to pop 🫧
See the mockup we created, just for you ↗

10 · Next steps

Three easy steps to go live.

  1. 1
    Say yesReply to the email or give Struan a call.
  2. 2
    Send your logo & detailsLogo, team photos, funded-project images and any copy you love — we’ll handle the rest.
  3. 3
    Preview before it’s liveYou review the full site, request changes, then we switch it on — around 3–4 weeks.
Sec the Bot waving hello

Sec the Bot says hi 👋

Your contact

Struan Nel

Founder, Section Software

📞 0468 642 380

✉️ struan@sectionsoftware.com.au

🌐 sectionsoftware.com.au

Ettienne Nel · Qualified software engineer, 12 years’ experience

Say yes Open the mockup ↗